Competitive Intelligence
Competitive Intelligence from Market Research Strategy is a critical differentiator for any organization and aids in staying ahead of the competition. Market Research Strategy provides a wide range of Competitive Intelligence services to help businesses succeed. This service is aimed at providing a competitive advantage solution along with a research-based study. The approaches implemented by us involve the insights of consumers, suppliers, competitors, and much more. These are then converted into valuable asset, which benefits your business with respective changes, technology, and demands.
We delve into the details to determine where your company thrives and where improvements could be the most valuable. We assist product marketing and engineering teams in making decisions about feature launches/upgrades and service improvements. We help improve the effectiveness of sales teams by obtaining competitive intelligence on go-to-market strategy by industry verticals (i.e. IT, Manufacturing, CPG/Retail, Healthcare, and so on) and customer segments by business group (large enterprises and SMBs).
We've got your back whether you're in a disruptive or established industry. And we don't leave any stone unturned in our quest to find answers to the what, how, now, and, most importantly, the next. We identify issues, identify trends, propose solutions, boost confidence, and recommend the best course of action. Brands, middle-market players, investors, and start-up innovators trust us.
Our consumer insights, business intelligence products, and strategic planning methodologies assist you in making better predictions, thinking more creatively, and strengthening customer relationships. Our approach is both customizable and holistic, facilitating you to reward, cultivate and incessantly develop a sustainable cost management culture.
Competitive intelligence consulting is tailored to the needs of various business divisions such as:
- Company analysis
- Due diligence
- Competitive landscape
- Industry benchmarking
Company Analysis
- We assist you to access in-depth company profiles that contain all critical insights in one place always in the context of yourself.
- Full insight and explanation by our analyst into the drivers behind performance indicators, both qualitative and quantitative about the companies.
Due Diligence
- The foundation of any potential transaction is due diligence. Due diligence, which was mostly limited to financial information two decades ago, now encompasses every relevant aspect of a target company, including strategy, operations, marketing and sales, finance, leadership, and human resources.
- Market Research Strategy's due diligence ensures that acquirers receive substantive, relevant, and comprehensive information in the shortest turnaround possible.
Competitive landscape
- Discover the benefit of knowing what your competitors are up to. Do you want to employ an objective competition analysis to help you achieve your strategic goals? With Market Research Strategy, this is feasible. We will help you combine the aspects of competition analyses for your strategic decisions.
- Market Research Strategy provides deep-dive competitor profiles to assist businesses in better understanding their competitive landscape. Competitive analysis at the company level looks at more than simply strengths and weaknesses. We assist you in focusing your attention on the features that have the most direct impact on your company's performance.
Industry Benchmarking
- With our expertise in Industry Benchmarking, we assist organizations in improving by comparing their performance to that of high-performing competitors.
- Our Industry benchmarking includes Operational and financial benchmarking. Our Analysts assist firms in identifying their present strategies' strengths and weaknesses. Analysts detect the sustainability potential of business processes, products, services, and channels through competitive benchmarking in order to provide more profound alternatives.
